The 2015 Word Gas Conference is the largest, high-profile global gas conference and exhibition. Held in Paris from June 1-5th, with over 4,000 attendees, Chevron wanted to come out as the forefront of the industry.
We created a dynamic experience with just three large walls displaying key points in Chevron's role in energy, economic development, health, education, energy efficiency, and operations.
Each wall displayed Chevron's point of view on each topic, then a question and answer format to engage viewers, and a final message to tie it all together. The frames on each screen rotated so that no matter the vantage point of which a viewer was standing, the information would be visible.
Through the use of cinemagraphs on each screen, the bold messaging and subtle animation would increase viewer engagement.